The TV of Tomorrow Show
Ben Vandegrift, VP Measurement at VAB, speaks with industry experts on the opportunities for marketers in streaming.
MAY 24 - 25, 2023 | San Francisco, ca
Innovation in Streaming and CTV
Connected TV is one of the fastest growth areas in video advertising, forecast to grow 21% in 2023 to $25 billion in the US alone. This session highlights areas of innovation within CTV such as identity, data collection, advanced audiences and representation. The panel discussses how advancements in these areas will help advertisers to better target, engage and measure audiences, as well as better quantify campaign success.
VP of Measurement Solutions
Executive Vice President
Director of New Business and Identity Solutions
GM/VP of Product Management, Data Science and Analytics
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